Design System Launch
Established design governance and component patterns for a rapidly scaling B2B SaaS platform. Role: Lead Designer
Read case study →Design that creates delight
I craft intuitive interfaces for early-stage startups. 44,627 projects shipped.
Last updated 2026-06-14 08:13 UTC. See my work →
Featured Work
Creator Platform Rebuild
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Design + Strategy
Read case study →Data Visualization Suite
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Founding Designer
Read case study →Services
Product Definition
From concept to spec, I align your team through workshops
UX/UI Systems
Accessible interfaces across mobile. I ship interaction specs
Design Leadership
Mentor design practice. I offer critiques
Working with
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Dr. Priya Kapoor, VP Design, Healthcare Marketplace
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— Dr. Ahmed Hassan, Design Lead, Creator Collective Marketplace
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— David Okonkwo, Principal Designer, Design Systems Consultancy
Let's create something
I'm open for retainers. 2026 cycles are filling up.
Writing
Why Your Handoff Process is Broken
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Design Decisions Under Uncertainty
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
Mentoring Designers Into Leaders
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.